Being a relatively new team in the MLB, Washington DC's '
the Nationals' celebrates their 10th anniversary this year. Being formed in 2005, the team has reached a lot of success in the last few years, winning major league titles in 2012 and 2014. The team decided to celebrate their anniversary by releasing a wide range of promotional products throughout the year. In a smart move to increase attendance at games, these products will be given out for free to the first 10,000 people who show up.
Promotional gifts are a popular marketing strategy for companies and a good way to increase publicity for events and launches.
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Bobbleheads of famous players throughout the years |
Products will range from bobbleheads to stationery sets, bottle stoppers and commemorative coins. This campaign has got a lot of publicity from the press, and fans are very excited about the celebrations which will also include events such as tailgate parties and ladies nights.